About Student Beans

We're Student Beans, the #1 student loyalty network. We've been around since 2005, and since the beginning, our mission has been to empower students to thrive. Here to take the sting out of everyday life, we help you save money on what you need, what you want and what you love, so you can focus on you and spend big on your future. Unlocking a world of student discounts from thousands of stores online and in-store, Student Beans gives you access to more savings than any other student iD card. We're totally committed to bringing you the most exclusive deals you won't get anywhere else, straight from your favourite brands. Our student discounts are the real deal, meaning they'll always work to save you money, whether you're after a new outfit, top tech or food delivered straight to your door.

Why are we doing it?

Being a student is a wild time of experiences, learning and exposure that shapes us in life-changing ways. It has the power to bridge divides, reduce inequalities and increase the opportunity of everyone on the planet. To put it simply, adults who thrive as students will make the world a better place. And we can’t wait to see what they have in store.

Student Beans leads the way when it comes to customer service, amazing campaigns, and results. We absolutely love working with them

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The Student Beans story

Student Beans was founded in 2005 in Birmingham, UK, by James and Michael Eder, named after the British student staple, baked beans. As young university graduates themselves, the brothers saw a gap in the market for a digital student loyalty platform that would give students exclusive discounts on the brands they love. Quickly becoming a part of everyday student life, Student Beans revolutionised the concept of the student iD for the digital age. We launched our award-winning verification technology, enabling brands to ensure their student discounts are only available to verified students. Today, we partner with thousands of the world’s biggest brands across fashion, technology, food, entertainment and more, and power a global network of students in over 160 countries.

Meet our leadership team

Mike Eder

Chief Executive Officer

Mike is our co-founder, CEO and Chief Product Officer, whose dream is to climb Mount Everest one day. In prep, he climbed Africa’s tallest mountain, Kilimanjaro, in 2020.

Will Briggs

Chief Finance Officer

Meet Will, our Chief Financial Officer, who oversees everything in finance, legal, payroll and data. Outside of work, Will’s obsessed with golf. The data and technical aspects keep him awake at night!

Jenny Crawford

Chief People Officer

Jenny heads up our Talent and People team. When not working, she’s a busy mum to three sons and a cat named Miles who keeps her on her toes.

Rich Holgate

Chief of Staff

Chief of Staff, Rich, ensures our CEO and senior management teams are set up for success. Outside life at Student Beans, he’s played the piano for nearly 30 years and recently became a dad for the first time.

Simon Eder

Chief Sales Officer

Simon, our Chief Sales Officer, has been with us for over a decade! He’s a keen runner and has completed both the London and New York marathons.

Vince Siebert

Chief Technical Officer

Working at Student Beans since 2009, Vincent is our Chief Technical Officer. Spending his working day in front of screens, he likes to enjoy hobbies without screens, including tending to his vegetable garden and local trails.

William Harris

Chief Strategy Officer

William’s also been with us since 2009, responsible for B2B Marketing. He once attended a Student Beans leadership conference, where a bat crept into his bag. He unknowingly drove it to London, spent a weekend with it, then back home for his wife to find 5 days later crawling across the kitchen floor!


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