Students are *obsessed* with Beauty Bay — and we've got the receipts.
From lash serums that give ✨drama✨ to lip masks that survive all-nighters, here's what's flying off the (virtual) shelves. Spoiler: it's all about affordable glow-ups.
We analysed the data to reveal the top student picks, why they love them, and how you can shop smarter with your Beauty Bay student discount.
Ready to decode the trends? Let's go.
Top-selling products for students from Beauty Bay*
Product name
Price
£46
£39
Wonderskin Wonder Blading Lip Stain Masque
£18
Beauty of Joseon Revive Eye Serum
£15
The Ordinary Glycolic Acid 7% Toning Solution
£11.50
£23
By Beauty Bay Prism 12 Piece Travel Brush Set With Holder
£28
£27
£21
£30
*Based on products sold from Beauty Bay using a Student Beans discount code between the 1st January and 16th June 2025.
Top 5 key insights
1. Brow game strong
Nanobrow Serum isn't just winning—it's dominating. Students are all over at-home brow solutions that save cash (and time between classes).
2. Lip care = self-care
Lip masks and stains are super popular right now. Why? They're low-effort luxuries that multitask (see: sleeping masks doubling as pre-lecture prep).
3. Skin serums steal the show
Serums are the unsung heroes of student skincare. Affordable, effective, and selfie-worthy? Sold.
4. Travel-size everything
Mini brushes and kits prove students need portable routines that fit between lectures and nights out. Bonus: takes up less space in shared bathrooms.
5. Mid-range magic
Most sales sit in the £11-30 range—proof students prioritise quality but hunt for deals (hello, Beauty Bay student discount).
How to save on your Beauty Bay haul
Want in? Pair these trending products with our Beauty Bay student discount.
Pro tip: stock up on serums and lip care—they're the ultimate term-time essentials. Now go forth and glow (on a budget).
