

From Mugs to Lingerie: Student Shopping Trends Unwrapped
Get the goods with a Cotton On student discount.
Ever wondered what students actually buy at Cotton On?
We cracked open the sales data* and found some wild trends. Turns out, budget-friendly stationery and cheeky intimates share top billing with seasonal must-haves like wrapping paper (because last-minute gift panic is universal).
With 38% of sales under £5 and intimate apparel flying off shelves, this isn’t your average shopping list. Here’s what the data tell us about student spending habits using a Cotton On student discount.
🛒 Top-Selling Products At Cotton On With A Cotton On Student Discount
Rank | Product |
---|---|
1 | Wrapping Paper Roll |
2 | Invisible G String Brief |
3 | Foundation Recycled Hand Sanitiser Spray |
4 | Novelty Swan Mug** |
5 | On The Move 350Ml 2.0 |
*The data presented is based on sales made using a Cotton On student discount between January 1 and May 29, 2025.
**Currently unavailable on Cotton On.
🔍 Key Insights
- £5 = magic number: Many units sold were under a fiver, with intimate apparel and stationery dominating this price band.
- Gift panic is real: Wrapping paper and novelty mugs spike around holidays – because students *always* leave gifts to the last minute.
- Stationery supremacy: Notebooks and pens make up a lot of the sales, proving even in 2025, students still scribble notes. Check out what other uni essentials you’ll need.
- March madness: Sales peak in May, likely tied to end-of-term treats and pre-summer refreshes.
🎓 What This Means for Students
Cotton On’s data proves students shop smart: prioritising versatile basics under £5 and seasonal steals.
Pro tip? Hit the gift section post-holidays for discounted wrapping paper (trust us, you’ll need it next year). And if you’re after the real student favourites – follow the £5 price tag. And don’t forget to use your Cotton On student discount.
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