Lancôme Juicy Tubes are back and here’s everything you need to know.
Y2k fashion has been popular on TikTok for a while now, with butterfly clips, chunky platforms, denim micro miniskirts and brands like Von Dutch and Juicy Couture slowly creeping back into fashion.
While many people might’ve thought we waved goodbye to the signature early 00s makeup trends like super-thin eyebrows and frosted eyeshadow, one of the most iconic (and least offensive) 00s makeup products is back and TikTok is going wild for it.
Lancôme Juicy Tubes were a must-have for any teenager (or budding style icon that dipped into their mum’s makeup bag) and were incredibly popular in the early 2000s. The lip gloss was easy to apply, long-lasting and came in a range of cute colours to tie together your makeup look.
Here’s everything you need to know about the iconic lip gloss and its comeback.
Juicy Tubes in the 2000s
Bold lipstick was a big trend in the 80s but with the 90s and the dawn of the new century, things shifted and makeup became more natural again. While celebrities weren’t exactly wearing less makeup, makeup became more toned down with a cutesy feel rather than bold and bright with pastel colours and frosted lip glosses and eyeshadows being the next big thing.
Lip gloss became a huge trend over lipstick, and celebrities wouldn’t dream of wearing anything other than a glossy lip on the red carpet. Bright red and coral lip colours became less popular, with people opting for natural pink, nude or clear glosses instead to accessorise their outfit. And the ultimate accessory? Well, that was the Lancôme Juicy Tube, the perfect everyday affordable lipgloss that everyone wanted.
While traditionally lip gloss came in pots, and you’d use your finger to swipe it on this was actually rather impractical especially if you had your nails done and long french tip acrylic nails were incredibly popular in the 90s and 00s.
So, in 2000, Lancôme invented the Juicy Tube, the first-ever lip gloss in a tube and it massively changed the game. Not only were Juicy Tubes way more practical to apply your lipgloss directly to your lips without ever having to touch it with your fingers, but the fragrances and candy colours became instantly popular with teenagers and young women.
Having a Juicy Tube was the ultimate status symbol and if you had one you were instantly cool. The affordable price tag also meant the younger demographic could easily get their hands on them. The early 2000s was a time for logomania, where celebrities were decked in designer brands like Louis Vuitton and Prada- but for teenagers, Juicy Tubes were a way they could fit in with their fave celebs without breaking the bank.
However, 2010s saw a shift in makeup, with YouTube gaining popularity and beauty YouTubers and Guru’s making detailed tutorials on how to achieve celeb worthy makeup- something that was previously only achieved if you’d attended a makeup class, and more and more celebrities started to launch their own makeup lines.
With the rise of Instagram and Instagram filters, 2010s makeup stepped away from the more natural, pastel, frosted and glossy makeup of the 2000s and made way for matte liquid lipsticks, bold eyeshadow and heavy eyebrows. With this, Juicy Tubes were slowly tossed away as lipgloss was traded for liquid lipsticks, but the iconic brand is finally making its comeback.
The return of Lancôme Juicy Tubes
According to TikTok (where most fashion trends are determined these days) Juicy Tubes are stylish again as Lancôme has released brand new limited edition Juicy Tubes and the internet cannot get enough.
As 00s nostalgia is definitely trending right now the return of Lancôme Juicy Tubes has come at the perfect time. The bold and heavy “Insta glam” makeup looks that were super popular in the 2010s have already come and gone, with makeup being much more toned down and stripped back in recent years.
Eyelash extensions and lip fillers have been more and more popular, causing people to ditch matte liquid lipsticks, excessive contouring, thick eyebrows and heavy cut creases for a more natural look, instead favouring wispy eyelashes, fluffy eyebrows, soft brown eyeliner and lipgloss instead.
This more toned down makeup is very reminiscent of the 2000s (just with better eyebrows), so it’s no surprise that people are loving Lancôme Juicy Tubes right now as they leave your lips looking plump and juicy and come in a range of minimalist colours.
Lancôme Juicy Tubes makeup looks
If you’re wondering how to style your Juicy Tube, look no further as there are a tonne of great tutorials on TikTok showing how to give the 2000s trend a 2020s twist.
TikTok users @baileymbc showed how to modernise the Juicy Tube look by adding a Charlotte Tilbury lipliner to create a stunning modern-day lowkey look.
Meanwhile, other users have been super impressed by the shade range and lasting power of the modern Juicy Tubes.
Where to buy
So, that leaves us with just one question…where can you buy Lancôme Juicy Tubes in 2022?
Well, you can currently only really get them on the official Lancôme website, for £20.50 each. The Juicy Tubes come in 10 shades, filtered into brown and neutrals, beige, pink and berries and red and corals.
While you can’t get the original Juicy Tubes on LOOKFANTASTIC just yet, you can get Lancôme L’absolu Lip Lacquer, which is kind of a modern-day equivalent with a wand applicator instead of the iconic tube. While it might not be the real thing, you can grab a student discount at LOOKFANTASTIC so hopefully, the Lancôme Juicy Tubes will be making an appearance there soon.