Everything You Need To Successfully Launch Your Own Business As A Student

This is a sponsored article in partnership with Wix

Is 2025 the year you’re finally going to make your business idea become a reality? If the answer is yes, you’ve come to the right place as we’ve put together a list of all the things you need to consider to help you get started.

Even if you haven’t thought of your genuis idea just yet but need some help getting inspired, we’ve put together a handy guide for students with that entrepreneurial mindset who want to make some extra money on the side of uni or are thinking about becoming a full time business owner after graduation.

1. A catchy name

Alright, let’s face it coming up with the name can be one of the hardest parts of launching a business. You might’ve been lucky enough to have the creative vision of the name from day one, but if you’re not there yet this is often the first hurdle. You can start working on other things in the background, such as how you want your brand to look and what services you’re offering but without a name you’re not going to be able to move on to the serious steps.

Our suggestion? Creative inspo can come from anywhere and often when you least expect it. Don’t stress if the name isn’t coming to you but don’t overthink it either. Sometimes simple names work well (you could even use your name if you want to build up your professional brand) and sometimes a fun and unique name accurately represents your business.

It’s up to you, but until you’ve got the name you can’t move on to the fun stuff.

2. A professional website

One of the most important things about launching a business is having a professional and functional website. That might sound intimidating but with Wix and Wix Studio you can make your entrepreneurial vision a reality even if you have no experience in creating a website.

With over 900 free and fully customisable website templates the possibilities are endless and it couldn’t be easier to get started. With built-in AI tools to make your life easier and advanced design features you’ll be able to create a stunning professional website that perfectly showcases your business.

Wix Studio can also help you take things to the next level if you want to customise your website even more, allowing you to code and animate every page even as a beginner.

Oh, and you can do much more than just highlight what your business is. If you’re selling a product, with Wix you can set up your website to easily sell, manage and ship orders all in one place even if you’re a total beginner. This could be a physical or digital product, but your customers will easily be able to start purchasing straight from your website without having to rely on any third parties.

You could also set up a booking or calendar system if you’re offering physical services. So, if you’re launching your beauty business your potential clients can book appointments straight from your website and you can easily take deposits or payments. Truly, the possibilities are endless!

If you’re thinking that this might be an expensive investment, you’re in luck as you can get a student discount at Wix to help you save money on a premium plan that works for you and get unlimited access to Wix and Wix Studio— and trust us when we say it’s so worth it.

3. A niche

Ok, so you’ve got your name and you’ve started designing your website, but what makes you stand out from the crowd? The reality is launching a business can be hard and there’s often tough competition. Unfortunately, no idea is ever 100% unique and even if you’re handmaking products, there will always be some form of competitor to keep an eye on. But, healthy competition is good, especially if you’ve found a niche that you know will work for you.

The best way to keep your business thriving in competition is to define your niche and your target market. Let’s say you want to sell candles. There are plenty of successful competitors out there but why should people buy your candles? Let’s say your candles focus on sustainability, a specific scent family, or have a unique design that makes them a piece of art that will really stand out on a shelf.

That’s your niche and that will help you drive more sales and really define your business. Find your niche and marketing your business will be so much easier and hopefully you’ll soon see your hard work pay off.

4. SEO tools

So, now you’ve got a name, a website and a niche and you’re all ready to go. But if you haven’t optimised your website for SEO, no one’s going to know you exist. If you optimise for SEO this means helping your website to appear at the top of google, so if someone’s searching for your services you’ll be right at the top which will mean more sales or clients.

Yep, you can rely on other marketing methods such as social media but SEO is one of the best ways to gain new clients organically and if you put the work in it can really pay off. Not to mention, if you’ve kept SEO in mind when setting up your website the payoff can be amazing with limited work needed.

We hear you, if you don’t know anything about SEO how are you supposed to get started? Well, Wix can help with that. Thanks to built in SEO tools you can become a pro in leveraging yourself as the number one in your industry even if you’re an SEO beginner.

You’ll be able to look at in-depth data insights to see exactly where your customers are coming from which can help you to thrive succesfully.

Don’t forget that with our Wix student discount you can save money on a plan that works for you and have access to every professional tool you could ever need to build your perfect website and kick start your business. Hopefully, you now have everything you need to launch your business and flourish in your career

This is a sponsored article in partnership with Wix