85% of students are planning or thinking about it
A Student Beans survey recently found that students are looking to rent their graduation outfits, with the majority interested in rental clothing primarily for the ease of experimentation and the desire for newness.
Two thirds of young Brits are interested in clothing rental sites as they allow shoppers to try new brands that are usually out of their budget, as well as letting them experiment with new trends without the commitment of purchasing.
Half of Gen Z are interested in renting for the traditional reason behind outfit renting — because it’s better for the planet. But that’s experimentation and the environment aren’t the only reasons — other interests in clothing rental services include:
- It’s cheaper than buying clothes (49%)
- It requires less or no laundry (19%)
- Gen Z can rent different sizes if their body size fluctuates (18%)
To help students shop more sustainably for graduation and beyond, Student Beans offers a 15% student discount at rental clothing company Hirestreet UK. The clothing rental service features brands including Rent Rat & Boa, Finders Keepers, and Never Fully Dressed, as well as an array of plus size rental clothing, starting from just £8 to rent.