Hidden meanings behind famous logos revealed
You've seen them thousands of times over many years...we now reveal the secret messages hidden in 11 very famous logos.
When these were pointed out to me, I thought 'wow, am I really stupid, or just extremely unobservant?'. Well it turns out I'm not, well, not due to this anyway. I went on to tell the whole world what I'd learnt - anyone who'd come near me and their response was largely the same - 'ohhhh yeah!'. And then, 'I've get somewhere to be, see y'around, yeah?'.
Well, now it's your turn. Maybe your response will be 'Duh yeah! Did you not know that?', and if it is, I apologise, I'm afraid I didn't. And neither did the other people I told. Or maybe they did, and just pretended not to know, so as not to deflate my excitement (or as the quickest way to deal with me).
If you don't know these hidden meanings however - be warned. Once you do you can never 'unknow' them. You can never un-see those hidden symbols...And you'll also be filled with a burning desire to bore, sorry, tell everyone you know your new found knowledge.
Check it out yo! The big American courier 'sending stuff' company, that's increasingly being used in the UK, has an arrow between the e and the x. Arrows denote moving, going forward, direction - which is what the company's about. Simple. Clever.
The London Symphony Orchestra is very often referred to as the 'LSO' - the letters that are depicted here. But look again - the letters also make out the shape of a conductor with the batton in his right hand. Very clever.
3.That Toblerone is Swiss is well known, hence the mountain on the logo. The specific city that it comes from in Switzerland is Bern - which is also called 'The City of Bears'. Now look closely at the mountain and see if you can find the silhouette of a bear - don't miss it's left leg and left arm to complete the picture.
Ah! The Tour De France, recently conquered by Britain. See the cyclist? Look at the 'o', 'u', and 'R', they all come together along with the yellow dot to form the cyclist and his bicycle. Don't like the look of that 'u' saddle. mind. Do yourself a mischief on that.
This is one of those that once you see it, you'll never be able to look at again in the normal way - you'll always see the hidden symbol. You see that 'c' and that 'o' in the name of this large tyre manufacturer? They create a 3D tyre.
The image above shows you how the LG logo is a just a simple deconstruction of the original computer game superstar, Pac-Man.
7.OK this is one that I expect isn't going to be big news to a lot of people, but for me it was 'oh, yeah..'. The logo for F1 has a white 1 made out of the space between the F and the red streak. Oh yeah...
Now this one's pretty technical. Sony's VAIO logo looks just like a fancy way of writing the name - but in actual fact the first two letters represent an analog signal and and the last two are the 1 and 0 of the digital world. Makes me like the name and logo much more than I did before.
Back to the somewhat less technical. Did you know there are 31 flavours of Basking Robbins ice cream? Now look at the middle of the BR on the logo...Yeah....You see it all now dontcha?
Have you ever noticed that the Amazon logo has a little smile on it. You know what that represents? The big smile you on your face when those Amazon packages arrive.
But you know it's not just a pretty smile, it's also an arrow that goes from the 'A' in the name to the 'Z', because Amazon, of course, sells everything from A to Z. Now that's smart logo designing.