As I have been travelling up and down the country attending several different careers fairs for students I have been amazed and intrigued by the power and draw that our free sample packs of jelly belly beans have had on attracting students to our stand and website.

It is a well know fact that students love most things free, cheap or at discounted prices, all of which fall nicely under the umbrella of studentbeans.com. With this I new our jelly beans would go down well with the students, just how well I wasn’t quite prepared for. Whilst most other stands were offering freebies in the form of pencils, rubbers and if you were lucky a stress ball or chocolate nothing drew in the masses like our jelly beans! Students would try all different tricks and tactics to get there hands on one extra pack, pretending they hadn’t already been to our stand or signed up to the website earlier.

As the day drew on and our supply of jelly beans shortened there demand became greater. It wouldn’t just be the students who had caught wind that we were distributing jelly beans, now other graduate recruiters were trying to trade off their freebies for a pack of jelly beans. I was more than happy to supply them with there share of beans along with many organisers of the event who were easily “paid off” to help me out in return for the odd bag or two! Little did I know just how useful the jelly beans would be to me. I started to wonder where it would leave me once my supplies had run out, luckily we had some great voucher flyers to also offer the students and quell the demand for beans. Most importantly many of the students seemed extremely excited and interested by a number of the offers on our website so were more than happy to sign up, with or without there jelly beans!

If you have missed out on getting a pack of jelly beans don’t worry you can win a years supply of jelly belly beans in our competitions section and I still have a couple more fairs to attend across the country! Just need to make sure I don’t eat them all when I’m stuck in traffic on the M1 coming home to London.

This entry was posted on Friday, November 16th, 2007 at 11:51 and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.